Crown Relocations is an ardent Salvation Army supporter, collecting over 4000 cartons of food and other household items from their customers this year for our food banks and Family Stores.
Crown staff also organise random Big Sallie Surprises - one-off collections of donated items delivered to Salvation Army centres across the country.
For their greatest Big Sallie Surprise yet, the company sponsored the New Zealand Breakers vs Adelaide 36ers basketball game in Auckland on 15 November, turning the event into a huge fundraiser for Salvation Army food banks in time for the high Christmas demand.
Leading up to the event, Crown collected donated cans of food from the grocery sector, other companies and the public. Spectators at the game purchased cans of food for one dollar each to donate.
The Breakers then matched every purchased can with a can of their own. The combined value of the 90,000 donated cans along with $40,000 of sponsorship was around $150,000.
Crown Worldwide (NZ) Country Manager James Logan says The Salvation Army inspires the company by its commitment to caring for those less fortunate. ‘This Big Sallie Surprise will help provide one of life’s necessities to those most in need.’
The Salvation Army very much appreciates the support of Crown Relocations and the New Zealand Breakers along with sponsorship from Dexion, Packaging House, McCain Foods, Sanitarium, Sealord and Energizer NZ.
For more about Crown Relocations visit crownrelo.co.nz
For all enquiries regarding fundraising, corporate partnerships and donations, please contact:
The Public Relations Director
PO Box 27001, Wellington, 6141
Phone: +64 4 382 0744
Email: Public Relations