The economic flipside to the Wellbeing Approach | The Salvation Army

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The economic flipside to the Wellbeing Approach

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Posted October 24, 2019

By Vincent Wijeysingha, (Social Policy Analyst, Social Policy and Parliamentary Unit).

Neoliberalism. A word much mentioned and perhaps less understood than it needs to be. After all, if wellbeing is to be funded from taxation and taxation generated from economic activity, then the likelihood of realising wellbeing makes the economy its flipside.

In the eighties, primarily the British and American governments became interested in the ideas of thinkers who believed the solution to some of the problems generated since World War 2 (like expanding welfare bills and declining productivity) could be cleared by a reduced state and expanded personal responsibility.

The fourth Labour Government in 1984 took to these ideas enthusiastically, privatising public services, reducing welfare provision, and encouraging personal responsibility for welfare. A new model, labelled “neoliberalism” emerged, emphasising individual responsibility for personal and family welfare and a corresponding reduction in income taxation together with a shift to consumption taxation. It advocated the implementation of market arrangements in the availability and delivery of public welfare goods and began to calibrate access to such good on the basis of the ability to pay.

Furthermore, it advocated the management of public finances through policies designed to achieve macroeconomic stability (such as inflation control) and the manipulation of personal and corporate spending through taxation policy while seeking to achieve sustained reductions in public spending.

These in turn generated “austerity measures” which justified reductions in personal and corporate tax burdens. In the global arena, this was underlined by economic liberalisation aimed at reducing (or removing) restrictions and regulations in the economy.

Three and a half decades on, the outcomes are gloomy. Unstable growth, weak sustainability, and low productivity[i] have increased poverty which, in turn, have given rise to massive inequality.[ii] On the assumption that inequality impacts on social cohesion[iii] and is shown to be related to crime, drug dependence, and family dysfunction[iv], I suggest that some of the authoritarian and right wing extremist solutions proposed in many parts of the world are a direct result of neoliberal economics. The last time we saw such a growth in extreme right programmes was in the decade between the Great Depression and World War 2.

Max Rashbrooke argues convincingly that the proper arena in which such problems should be addressed is the public policy environment on the national stage[v]: it is public policy action in both the economic and social spheres that will lead to the wellbeing that we seek.

The shift in focus from purely economic measures of national achievement to social ones that the wellbeing approach embodies is to be strongly welcomed. The idea of “trickle down”, the promise that a well-performing economy would somehow achieve wellbeing for all, is unfilled.

But a contradiction exists at the heart of the policy settlement. Neoliberalism has generated many of the social outcomes we seek to address. However, the government continues to operate the economy according to neoliberal fundamentals which may limit the reach of its wellbeing approach precisely because of those fundamentals.

If we do not explore alternatives to neoliberalism as well as its foundational principles, the Wellbeing Budget may keep the country running just to stay still. Margaret Thatcher once said, ‘there is no such thing as society, only individuals and their families’. The Wellbeing Budget overturns that idea but its flipside, the economic structure, continues to promote it. A wider, more creative conversation is due.


[i] Ostry, J. D., P. Loungani, & D. Furceri. (2016). Neoliberalism: Oversold? Finance and Development, 52(2), June. Available at

[ii] Rufrancos, H. G., M. Power, K. E. Pickett, & R. Wilkinson, (2013). Income Inequality and Crime: A Review and Explanation of the Time-series Evidence. Social Crimonol 1(1). Available at ga=2.43614565.1761329179.1561273199-781204894.1561273199.

[iii] Wilkinson, R. & K. Pickett. (2010). The Spirit Level: Why Equality is Better for Everyone. London, United Kingdom: Penguin.

[iv] Kang, S. (2016). Inequality and crime revisited: effects of local inequality and economic segregation on crime. Journal of Population Economics, 29(2), April, pp. 593–626.

[v] Rashbrooke, M. (2018). Government for the Public Good: The Surprising Science of Large-Scale Collective Action. Wellington, New Zealand: Bridget Williams.